Issue: August 04, 2009 (Archive)

Friday, September 10, 2010

Print Advertising

Online Advertising

Wide open
We already had a fantastic supercar. It looked like a jet fighter, offered 560 horsepower and four-wheel drive. It seemed to be the ultimate.

Inside track - Max Cheng
After the mind-boggling road test of the new Lamborghini LP560-4 Spyder, we turned to Max Cheng, brand manager, for further details.

Inside track - John Newman
After the scintillating event, we spoke to John Newman, deputy managing director of AutoItalia.

Fine cars, fine wines
The new maserati GranTurismo S Automatic made its world premiere at the Geneva Auto Show 2009, had its Asian launch at the Shanghai Motor Show, and its Hong Kong premiere at Crown Wine Cellars Club in the exclusive Shouson Hill district.

Inside track - Richard Lai
After the very convincing road test, we turned to Richard Lai, general manager of MotorImage, for more details.

Off-road smoothie
Actually, I was happy with the humble one, a go-anywhere, all-wheel-drive compact SUV. Anyway, the apparent changes are slight, with a bit more chrome, fancier roof rails, and an even more comfortable interior.

Double launch
Certainly they picked the right car to launch a fashion magazine: the all-new IS250C is the most stylish of the line- up. And then, to assure publicity, they chose one with a reddish-bronze paint over a kind of gold metallic.

Ride in style
When the first Odyssey arrived in Hong Kong, it was a sensation, an MPV that was somehow not an MPV. It rode high, and carried seven or eight people yet it did not have the sliding doors of a van.

Inside track - Claus Weidner
After the dramatic, scintillating launch, we turned to Claus Weidner, chief operating officer of Mercedes-Benz Hong Kong, for further insights into the new models.

Grand launch
The launch party for the all-new Mercedes-Benz E Class was held in the grand hall of the Hong Kong Convention and Exhibition Centre, and grand was the right word. The overall decor was punctuated with light-boxes hanging from the ceiling, helping to illuminate a stage with swarms of dancers.

Hot tamale!
Auto Sportiva was proud to present the new Alfa Romeo MiTo at the Alfa Romeo showroom in Wan Chai, with the famous actor, Daniel Wu, present as a special guest to celebrate the MiTo's official debut in Hong Kong.

© 2010 The Standard, The Standard Newspapers Publishing Ltd..
Contact Us | About Us | Newsfeeds | Subscriptions | Print Ad. | Online Ad. | Street Pts


	Home \| Top News \| Local \| Business \| China \| ViewPoint \| CityTalk \| World \| Sports \| People \| Central Station \| Spree \| Features The Standard Trademark and Copyright Notice: Copyright 2005, The Standard Newspaper Publishing Ltd., and its related entities. All rights reserved. Use in whole or part of this site's content is prohibited. Use of this Web site assumes acceptance of the Terms of Use and Copyright Policy. Please also read our Ethics Statement.